Tuesday, November 16, 2010

Monogram Your RK

Following the event the Reed Krakoff Madison Ave. boutique had on Fashion's Night Out, Saks Fifth Avenue and Reed Krakoff Madison Ave. boutique will host The Monogram Event. Kiersten Essenpreis of YouFail will be hand painting Reed Krakoff bags which is a really great way to make a bag your own. I think this is a really great way to have customers engage more with the brand and, well, I also absolutely love the Boxer bags. Personalizing your luxury luggage or handbag has a long history in the industry so it's appropriate that RK is doing this and by having a well known local artist doing the painting puts a new spin on things.



Reed Krakoff's Boxer II
courtesy of reedkrakoff.com

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